New Maine Privacy Law Restricts Marketing to Minors

By Robert J. Driscoll

The state of Maine recently passed a new law restricting the collection and use of health-related information and personal information of minors.  We have published an advisory containing some of the details.  The new law, which takes effect in September, is substantially more limiting than COPPA and will significantly impact the ability of marketers to communicate with Maine residents under age 18.  Read more at www.dwt.com/LearningCenter, or click here.

CAN-SPAM Complaint Mills - Time For A New Business Model?

Be sure to check out our advisory on Gordon v. Virtumundo, Inc.  There, you’ll find our review of the recent 9th Circuit decision clarifying that private suits to enforce the federal CAN-SPAM Act – apart from the FTC, state attorneys general, and other state/federal agencies statutorily authorized to bring claims – are limited to bona fide Internet access service providers, who genuinely suffer “adverse affects” attributable to email that violates the law.  We also discuss the 9th Circuit’s recognition of non-misleading commercial email as a legitimate marketing tool, and its concerns about a CAN-SPAM “cottage industry” that has been set up “to profit from litigation.”  Read more at www.dwt.com/LearningCenter, or click here.